- For Coaches
USA FOOTBALL ANNOUNCES PARTNERSHIP WITH MASSOV ATHLETICS TO IMPROVE NATIONAL TEAM PERFORMANCE
INDIANAPOLIS, IND. & MIDDLETOWN, DEL. – USA Football, the sport’s U.S. governing body and a Recognized Sport Organization of the U.S. Olympic & Paralympic Committee, and Massov Athletics (pronounced “massive”) today announced a partnership that makes Massov Athletics the Official Gloves of USA Football and the U.S. National Teams.
In its new role, Massov Athletics will empower all of USA Football’s National Team athletes by driving new and disruptive innovations in the sport. USA Football and Massov Athletics, an emerging leader of sports performance and innovation, will deliver impactful sports accessories to support athletes as they reach further.
“We are thrilled to announce our partnership with USA Football, an internationally recognized leader of the sport at the highest level," said SHANE STERN, CEO and Co-Founder of Massov Athletics. "At Massov, we understand the importance of providing athletes with the best possible equipment to enhance their performance on the field. By partnering with USA Football, we are aligning ourselves with an organization that shares in our commitment to advancing the sport for all types of athletes. This strategic partnership will allow us to work closely with USA Football and their performance center to test and develop innovative new wearables and accessories that meet the evolving needs of not just our U.S. National Teams, but athletes at all levels of the game."
Massov Athletics is redefining glove fit, customization and wearable technology. They are the first and only brand to sell custom women’s and youth sizes in every product offering.
“Partnering with Massov Athletics is USA Football’s latest step toward empowering our High-Performance and National Team athletes to reach their maximum potential, regardless of ability, age or gender,” said USA Football CEO SCOTT HALLENBECK. “We’re excited to work with one of the industry’s leading innovators in performance equipment. This is also a tremendous opportunity to support Massov Athletics’ non-profit, Massov Impact, which helps fund and maintain athletic programs in underserved communities.”
To fulfill its mission of performing better on and off the field, Massov Athletics donates ten percent of every purchase to Massov Impact for the benefit of communities nationwide.
As football’s governing body, USA Football organizes the U.S. National Team for international competition. The Men’s and Women’s Flag National Team will participate in the 2023 International Federation of American Football (IFAF) Americas Continental Flag Football Championship against top teams from North and South America from July 5-7 in Charlotte, N.C.
Massov will help USA Football fulfill its mission to lead, strengthen and grow Football for All by creating wearable apparel and innovative technology to improve every athlete’s game.
About USA Football: USA Football designs and delivers premier educational, developmental and competitive programs to advance and grow the sport. As the sport’s U.S. governing body, member of the U.S. Olympic Committee and organizer of the U.S. National Team for international competition, USA Football partners with leaders in medicine, child advocacy and athletics to support positive football experiences for youth, high school and other amateur players.
About Massov: Massov is a brand, “Built for Better.” The organization spent the first two years of their journey developing new, innovative materials to enable a higher level of performance. Over the last seven years, Massov has expanded their products into sixty different categories. The organization is completely redefining how football gloves fit with all-new custom patterns developed from average measurements taken from over 2,500 males, females, and youth athletes. They offer custom editions for players, leagues, and teams while being completely SFIA certified for game play. Lastly, Massov donates ten percent of net proceeds from every order to their 501(c)3 non-profit programs.