Fundraising is a key component for every youth sports organization.
Commissioners look for programs that are easy, convenient and reliable.
In 2012, nearly 900 youth football organizations chose BRAX Fundraising. Together, they raised more than $1.2 million to help pay for equipment, travel and other operational costs.
Marc Rademacher, Fort Collins (Colo.) recreation supervisor for sports and youth programs, learned about BRAX Fundraising through USA Football.
Women love their teams just as much as men.
They also have a fondness for the color pink.
BRAX SpiritCups has put those two ingredients together, introducing a new product line of NFL Cups designed with a dark pink base and the same 3D animations of the standard BRAX cups.
Created with moms, grandmothers, cheerleaders and female athletes in mind, BRAX President Todd Elgart said the cups are drawing interest from new customers as well as leagues that have sold BRAX Spirit Cups for years.